Avnet, Inc.
Sep 19, 2017

Avnet, Dragon Innovation and Kickstarter Launch Hardware Studio

New Survey from Avnet Offers Insights into Moving Technology from Development to Market

PHOENIX--(BUSINESS WIRE)-- For the growing entrepreneur community, there is good news and continuing challenges. The good news is that designers say they are finding it much easier today to identify the right technologies for their ideas and use those technologies to develop and test prototypes. On the flip side, they are finding it more difficult to identify the right market for sales for the products they are developing and to get financing. These results come from a U.S. survey of makers conducted by global technology distributor Avnet (NYSE: AVT).

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Based on survey findings, Avnet infographic depicts challenges facing hardware designers developing  ...

Based on survey findings, Avnet infographic depicts challenges facing hardware designers developing new technology and bringing it to market. (Graphic: Business Wire)

To meet these challenges and to help creators and designers bring new technologies to market faster, today Avnet, Dragon Innovation and Kickstarter launched Hardware Studio. Hardware Studio includes Toolkit, a community site where creators can participate in tutorials and live webinars with industry experts before launching their projects on Kickstarter. Additionally, Hardware Studio Connection, a venture between Avnet and its Dragon Innovation division, gives creators and designers access to hands-on support from the companies' engineers as well as discounts on components and services.

These new programs are designed to help guide startups through the product development cycle and get their ventures into the right channels as quickly as possible.

"Entrepreneurs are working on multiple projects at once, across various technologies and industries, and the development process can be long and complicated. While it's getting easier to build products, startups are finding it more difficult to overcome key obstacles in taking their technology products to market. Often times these challenges are avoidable," said Bob Merriman, business development manager, Avnet. "The results of our survey help us underscore the challenges we know that Hardware Studio can tackle as startups move their projects forward."

Insights from the survey highlight the advantage Hardware Studio offers to creators and designers at startups. Some of these insights include:

Merriman added, "Through Hardware Studio Connection, we can facilitate access to technology and tools and help makers and engineers alike understand the cost and path to deliver their products to market. Together with Dragon Innovation, we're leveraging our expertise to help customers of all sizes, from the individual creator and smallest of startups to large multinationals, by taking the risk out of their campaigns and increasing the success of their technology projects."

The survey, conducted by Avnet of its Hackster.io community, provides insights into the maker and engineering community. The company's recent expansion into the startup community underscores its commitment to supporting customers of all sizes through each stage of the technology product lifecycle.

Additional key findings from the survey include:

The launch of Hardware Studio and the release of Avnet's survey of 400 entrepreneurs in the U.S., including hobbyists, students, and professional engineers and makers, underscores the company's continued commitment to support this community in bringing their technology solutions to market.

Avnet's acquisition of both Premier Farnell (including its element14 community) and Hackster.io last year expanded the company's reach to more than two million customers and an active community of more than 750,000 entrepreneurs, makers and engineers worldwide. Announced in August, Avnet's acquisition of Dragon Innovation strengthens the company's role in developing new technology products by simplifying the manufacturing process, particularly for those projects that advance Internet of Things (IoT).

To see how Avnet is helping guide its customers through each phase of the technology product lifecycle, please visit: https://www.avnet.com/wps/portal/us/company/about-avnet/success-stories.

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About Avnet

From idea to design and from prototype to production, Avnet supports customers at each stage of a product's lifecycle. A comprehensive portfolio of design and supply chain services makes Avnet the go-to guide for innovators who set the pace for technological change. For nearly a century, Avnet has helped its customers and suppliers around the world realize the transformative possibilities of technology. Learn more about Avnet at www.avnet.com.

Avnet
Maureen O'Leary, 480-643-7499
maureen.oleary@avnet.com
or
Brodeur Partners, for Avnet
Jamie Ernst, 480-308-0286
jernst@brodeur.com

Source: Avnet

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